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LinkedIn Headshots in San Francisco

Build Your Personal Brand Online

LinkedIn headshots are your important tool for showing recruiters, hiring managers, and sales prospects that you’re like-able, competent, and charismatic. Your profile on the world’s largest professional networking site is critical for applying to new jobs, establishing yourself after a recent promotion, or building a social-media following.

What Are LinkedIn Headshots?

LinkedIn is the world’s largest professional social media network, with over 156 million active users in the USA alone.

LinkedIn headshots are closely cropped portraits used for your profile photo on the platform. While LinkedIn has some recommendations about the ideal file size and crop for your photo – there is no prescribed “right” format for your LinkedIn portrait.

LinkedIn headshots are different from other types of headshots, as they should be primarily focused on showcasing professionalism, friendliness and competence, as opposed to more creative and personality-based elements of your character.

Are LinkedIn Headshots Important?

Your profile photo on LinkedIn is critical for career success. Hiring managers, recruiters, and even your internal peers will all view your LinkedIn profile on a regular basis throughout your career, and the very first thing they’ll look at is your photo. 

According to a recent study, on average, a new professional headshot led recruiters to believe an applicant was:

75.9% more competent at their job

62% more influential in their field

7.9% more likeable to the recruiter

I mean, which one would you hire?

LinkedIn Headshot Before and After

Various sources, including those provided by the Harvard Business Review, have shown that your LinkedIn profile is critical for powering your career.

What Backdrops are Best for LinkedIn Headshots?

It depends on your personality and industry. Generally speaking, studio settings are a safe bet for any busy professional who wants a crisp LinkedIn headshot.

Outdoor sessions can offer a more unique and friendly backdrop, but they come with some downsides. Weather fluctuations and wind bursts can lead to repeatedly rescheduled sessions. Depending on the length of your hair, we may only be able to shoot at specific times of day. For instance, in the San Francisco Bay Area, long hair requires shoots to be scheduled in the morning – as the wind picks up around noon.

In-office sessions can be great for professionals who are looking to showcase their workspace, but may require cleaning/organization before they look their best. 

How Do I Pose for LinkedIn Headshots?

Your LinkedIn profile photo should be cropped fairly close around your head, so your pose isn’t as important as you might think. However, there are some simple poses you can try that will translate to a good close photo.

First, try a “smiling arms-crossed” pose, which can be ideal for executives and lawyers. However, we don’t recommend this pose for salespeople or realtors, as crossed arms tend to convey strength, but also make you look less open to meeting new clients.

Second, try an “over the shoulder” pose, where you turn completely away from the camera with your body, but face the camera with your head.

Third, try a “candid” pose, where you look about six inches to the left or right of the camera. 

If these sound a bit confusing, don’t worry! Your headshot photographer should guide you through these minimalistic poses. At HeadShots Inc, we try to capture at least three poses in every session.

What Are Some Common Mistakes for LinkedIn Headshots?

Here are the most common mistakes made with these photos:

  1. The photo is way out-of-date. Many people haven’t updated their photo in two or more years, and it’s immediately obvious when you meet them.
  2. The photo is over-photoshopped, making the person look vain and/or not like themselves.
  3. The person has clearly taken a selfie at their home, in their car or in a park. While these photos might make you look friendly, we can guarantee that they don’t look professional.

How Much Do LinkedIn Headshots Cost?

LinkedIn headshots cost between $75 and $500 depending on geography, package and provider. 

When considering pricing, make sure to keep in mind licensing (who owns the photos) and retouching fees.

Photographers typically only give you ownership for photos that you “buy” from them (for an extra cost beyond the initial session fee) And if you want to use your photos in certain kinds of advertisements, you may have to pay additional fees.

Many photographers also charge between $50 to $100 per photo for retouching, which has to then be calculated into your overall budget.

In contrast, HeadShots Inc sessions cost between $150 and $400, you get full rights to the complete set of original photos, and you get one airbrushed photo included, with additionals for just $25 each. 

Where Can I Get LinkedIn Headshots in San Francisco?

Come on down to our studio in downtown SF! We offer headshots sessions at our studio, at your office, or at seven beautiful pre-screened locations across the city.

dan st louis headshot photographer

San Francisco’s #1 Rated Headshot Photographers

About the Author

Dan St Louis is the Owner and Head Photographer at HeadShots Inc. As a headshot and portrait specialist, his work has been featured on the larget photography blogs in the world including: 500px, PetaPixel, Fstoppers, DIYPhotography, ShotKit, and

To get amazing LinkedIn headshots that get you noticed, check out our Individual Session page for booking options.

Studio Sessions start at just $150.